Lisa Marie Phoenix Jackson, CSSGB, CSM®
Founder & Principal Consultant
Phoenix Aficionado
Kevin ‘Flo’ is an exceptional and trusted leader that I had the privilege of collaborating closely with during our time working on the Meta account at One North. His deep expertise, combined with his motivation and forward-thinking approach, consistently impressed me.
One of Flo’s standout qualities is his unwavering commitment to ensuring his creative insights are an integral part of key strategy and presentation conversations. He's not one to shy away from proposing bold approaches that expand service offerings and significantly enhance client satisfaction. His contributions consistently elevated the overall quality of our projects.
Flo’s leadership style is marked by his ability to foster a collaborative and productive environment. He has an innate ability to gain the respect and trust of his peers, making him someone that everyone wants to have involved in important discussions and decisions. His insights and ideas were invaluable in shaping our projects and driving them to success.
Flo’s dedication to his work goes beyond the ordinary. He's shown time and again that he's willing to go above and beyond to turn intricate concepts into reality. Whether it's finding the perfect voiceover talent for a video production or identifying the right 3D design resources, he approaches challenges with a solution-oriented mindset that never compromises on the quality of the creative vision.
I have no doubt that Flo’s adaptability, innovative thinking, and collaborative spirit will continue to fuel his success. It was a pleasure working with him, and I eagerly look forward to the opportunity to collaborate with him again in the future.
Ben Callahan
Founder & President
Sparkbox
Kevin and I had a chance to collaborate on some fascinating challenges for the future of the CarMax Design System. When we began working together, he brought tons of research he had already gathered and a wealth of understanding of the internal politics and relationships. This was a clear sign to me that he understood the hardest parts of DS work—the people parts—and all his pre-work set us up for a very healthy engagement.
Beyond this, Kevin was also a lot of fun to work with! He has a way of keeping the mood relaxed, which helps everyone involved feel safe to contribute their best work. Our team truly enjoyed working alongside his.
Leonardo Schneider
Lead Product Designer
Meta
From the initial planning stages to the final execution, Kevin was attentive and accommodating, ensuring that all of our needs were met and that our vision for the project was brought to life. His expertise in design and video production was evident from the start, and his leadership skills were critical in guiding the team to a successful outcome.
Kevin's ability to manage multiple aspects of the project simultaneously was truly impressive, and he always remained calm and composed under pressure. His attention to detail and commitment to excellence were evident in every aspect of the project, from the storyboarding to the final editing and post-production.
Overall, I highly recommend Kevin for any project requiring a Design Director. His professionalism, expertise, and commitment to quality make him an asset to any team, and I look forward to the opportunity to work with him again in the future.
Kelly O’Keefe
Managing Partner & CEO
Brand Federation
I had the pleasure of working with Kevin in his role as VP Group Creative Director at Padilla; in fact, I recruited him for that role. Kevin has a gift for understanding how to translate business strategy into inventive, effective creative work. I think it's because of the humanity he brings to the projects he leads. He doesn't look at audiences as "targets" or even "consumers," he looks at them as people. Moms and dads just striving to get through their days and hoping their tomorrows will be a little brighter. This makes the work he leads feel honest and relevant—conversations, not campaigns. As you might guess, he treats the people he works with the same way: with empathy, encouragement, and an unflappable sense of humor. Spend some time with Kevin, and you'll understand what I mean.
Brodie Rich
Group Design Director
Beyond
Kevin Flores is probably one of the best creatives I have ever worked with. His vision, talent, and demeanor make him an excellent creative. The quality of workmanship that comes out of his teams is second to none. Each client is given the same attention and care, whether they are a small non-profit or a Fortune 500 company.
Derrek Turner
Principal Designer
Mailchimp
Since my first time working with Kevin, he has shown great energy and undeniable knowledge and expertise in every project that he has engaged in. His versatility and competency make him a great go-to for various design- and strategy-related topics. Combined with his industry background, he has proven to be a great leader.
In regards to his management style, Kevin is a very detail-oriented person with a strong eye for design. He is very direct with his feedback without coming off as condescending or brash, which is important when working with a team and leading others.
He’s a thinker and takes the time to consider all of the options and possibilities of a concept before jumping in. He's collaborative and willing to work with others and listen to various opinions, even if they don’t match his, and moves toward a compromise instead of disregarding someone else’s ideas.
Lastly, his laid-back demeanor makes him very personable, which, in a client situation, goes a very long way and puts people at ease.
Heather Boyer
Director, Advertising & Partnerships
Applebee’s
Kevin always comes to any meeting with fresh, creative ideas that get you excited to begin working on whatever project is in process. He is incredibly thorough throughout his process and makes sure to give many awesome ideas from which his clients can choose. His top-notch creative direction gets amazing options produced from his team, and it is so much fun to have him present all of the choices. It is always so hard to just pick one—you want to use them all!
He is hands down one of my favorite creative directors to work with, and I would highly recommend Kevin to any company looking for awesome web, branding, or advertising of any kind!
Ami Kim
Executive Director
Greater Richmond Bar Foundation
As a key member of our volunteer marketing team, Kevin led visual branding of our new fundraiser. During the course of our campaign, he personally delivered or oversaw the delivery of our campaign logo, our T-shirt design, a video promo, and ads for print media.
The quality of his work as well as the inputs that Kevin gave to our overall marketing efforts were first-rate. I would recommend Kevin for any branding and design projects requiring out-of-the box thinking.
Lindsay Jones
Director of UX
CapTech Ventures
When I run into roadblocks or need inspiration to solve a problem and innovate, Kevin makes time to see that we reach our goal and not only satisfy the needs of our client(s), but also grow as a consultant. Every problem solving or design conversation I've had with Kevin has been incredibly insightful, and it's always a partnership, never a superior-to-subordinate type of experience, and I really appreciate that.
I also love how Kevin lets me manage my own projects and acts as a supporter rather than an enforcer. I love walking away from every meeting with him feeling more confident than I did walking into it.
Caitlyn Mayers, CPACC
Accessibility Specialist
Grammarly
Kevin is a fierce advocate for his department, his team members. He supports and values everyone and looks for opportunities to help Product Designers and Art Directors sharpen their skills and develop new ones, showing as much care and concern for everyone as he does his own coaches.
Kevin effectively balances his feedback as a Creative Director, providing the appropriate level of guidance to move work forward while still allowing the teammates executing the work to push and grow through practice.
I am a better manager, designer and teammate because of Kevin’s leadership, and am so grateful to have had him as my coach and as a Creative Director.